What do you really want to know about Memphis-area advertising agency Walker + Associates? Be honest. You want to know what we can do for you, right? Well, we can do a lot. We believe the three keys to achieving success for our clients are insight, action, results. Below is a brief description of the steps we follow to achieve the best results for our clients.

Insight

To better learn about our clients, their business, and what makes them tick, Walker + Associates conducts an initial “discovery” phase with each new client. We interview our clients, tour their facilities, speak to employees and customers, conduct research and more to gain knowledge and insight. Depending on our client’s needs, our services may include:

• Qualitative research such as focus groups, personal interviews, and mystery shops
• Quantitative research such as surveys (online, telephone, intercept, mail)

Action

Knowing what actions to take to achieve results is key to success. Walker + Associates has a broad range of experience in traditional mass media (advertising), special events, public relations, interactive and more.

• Consulting, strategic planning, branding and campaign management
• Advertising (online, broadcast, print, outdoor)
• Interactive (website development, social media, email marketing)
• Traditional media planning/placement
• Online/social media planning/placement/management
• Public/media relations
• Media placement (online, broadcast, print, outdoor)
• Graphic design and printing
• Special event planning/management

Results

It’s one thing to say your communications are successful. Proving it is another. Walker + Associates provides quantifiable measures of success – from changes in perception and attitudes to sales lead generation, website visits and more. We help our clients define and achieve their goals.

• Lead generation, sales and ROI analysis
• Online metrics (visits, hits, sentiment analysis, etc.)
• Awareness, attitudes, actions